date: Thursday 7th May
time: 9am NYC time / 3pm Amsterdam time

Current events will likely have a lasting impact on consumer needs and rituals, and the ability to formulate high alcohol products is important to provide hand sanitizers for healthy hands. This session will focus on selecting rheology modifiers for thickening hydroalcoholic formulations with greater than 60% alcohol content

The choice of rheology modifier in alcohol-based products is important to deliver an efficacious, stable, easy to apply product alluring aesthetics. There are a range of rheology modifiers available and Ashland solvers will review the benefits and disadvantage of current options to allow formulators to achieve the desired result.

Join Ann Druffner, Global Marketing Director, Ashland; Tuttu Nuutinen, Leader , EMEA Technical Services, personal care, Ashland; and Lidia Kulcsar, Principal Scientist, hair and home care, Ashland as they discuss how they can help you formulate hand sanitizers.

In this session, you will:

• learn about the options available for thickening
• hear how to select a rheology modifier for your formulation
• understand the impact of thickener combinations
• be aware of best practices and guidelines for processing

register now

speakers:

Ann Druffner
global marketing director
Ashland Household and Oral Care

During her 17 years at Ashland, Ann has held positions marketing ingredients for personal care and pharmaceuticals. Previously, Ann held positions in marketing, business and new product development and sale with the Dow Chemical Company.

Tuttu Nuutinen 
EMEA technical service manager
consumer specialties
Asland Specialaty Ingredients

Tuttu joined Ashland in 2011 as Research Scientist in Hair Conditioning R&D, The Netherlands. Tuttu has started to work as a formulating scientist in 2000 in Personal Care Industry in Finland. Since 2009 she has lived in the Netherlands working first as a formulating scientist prior to joining Ashland. As a Research Scientist she has led Damaged Hair repair and rheology related R&D projects. She holds a M.Sc. degree in Chemical Engineering from Lappeenranta Technical University in Finland. She is author/co-author of several patent applications and multiple technical presentations and articles.

Lidia Kulcsar
principal scientist
Ashland

Lidia Kulcsar is currently a Principal Scientist in Hair and Home care Applications group at Ashland Specialty Ingredients. Lidia has over 20 years of formulation experience in the personal care industry. She has coauthored several articles, and is named inventor on several patents.